Updated: Jan 2, 2020
Shopify is currently one of the leading e-commerce platforms to date. That means a great mass of people are using various shopify themes to get the maximum success out of the platform. However, finding the best Shopifytheme for your store is an important decision to make in order to stand out from the shopify crowd.
These themes give you an easy way to apply a stylish design to your store whilst encouraging a highly professional looking ecommerce site. The designs are often very different from one another so it’s well worth exploring each one to ensure you’re not unintentionally overlooking the perfect design for your store.
Between the various themes, each were made to cater certain niches and characteristic. It’s vital to know what theme will work best with your own store situation. You’ll want to consider what features matter the most to you, how much you want to spend, your inventory size, whether the theme suits multiple devices and whether the theme is responsive enough.
I have compiled a list of the top 4 free themes that stand out the most:
This is the first ever Shopify theme created by Colorlib which is said to rival most of the premium offerings. This is because Colorlib made it as a premium template in the first place but then decided to give it away for free. Fashe is a modern, minimal and professional looking theme which comes across as a good match for a fashion or jewellery eCommerce site. However, with its professional manner, it could also pair well with a gadgets niche too.
Supply is credited as a clean and easy-to-navigate theme, suited to host a large supply of products. The navigation is designed to allow the customer to move from one category to another effortlessly, outlining how easy it is for the customer to navigate products and ultimately make their purchases. The theme also supports the use of the Product Reviews app, which could help you get valuable feedback for your own products.
Boundless is a modern and minimalist themethat works with powerful pictures and puts your photography front and centre. It heavily targets store owners who want to promote/sell fashion related items, where the spotlight is given to each product/item individually. The theme is well suited for stores with medium to large inventories.
Pop is avery brand-oriented template with a minimal style choice. It is designed with accessibility in mind as it uses a large sidebar that keeps your content readily accessible without visual clutter or confusing navigation. Pop is ideal for stores with small- to medium-sized inventories. The theme has been widely praised for being so user-friendly.
Now for the premium ones!
With the ability to deal with inventories of all sizes, canopy is a versatile premium Shopify theme which is highly responsive and extremely customisable. It is one of the most boldest, eye-catching, visually appealing theme that works perfectly for fashion brands. Along with it’s modern approach, it’s Special focus has been given on large images which will suit brands looking to make a statement.
Blockshopis known to be best suited for a store of handmade goods or a shop with a small business aura. The theme is said to feel like an Etsy store with a more professional attitude which endures trends with simplicity and style. It offers a responsive design for mobile customers and features a multi-column menu that helps shoppers navigate your store with ease.
Irrespective of the size of the store’s inventory, is said to be the ultimate theme for any online store. The theme is so versatile that even if your business is small, you can start with this feature-packed theme and then keep expanding without the need to look for a new template. Another bonus is that it has a strong support for mobile responsiveness and SEO optimised content.
There are three styles within this theme making it suitable for a variety of businesses. The Mulberry style works well when displaying a product range related to modern apparels or accessories. The Gesso style has a great vibe for artists or freelancers who want to showcase their product portfolio. The Oak style is very simplistic and modern which supports designing an appealing homepage that is the source for all the product collections. A great feature for this theme is that you get an Instagram feed and the newsletter Sign Up form option.
Over all the shopify themes, it would be almost impossible to say which ones is better. The success of a theme is very much dependent on what you personally do with it. However, ensuring the theme suits your niche, works well with your budget and is run through a good business mindset is a promising path to making a successful store.
Click the link for affordable Shopify themes starting from $13 https://1.envato.market/ecomking
I’d also encourage that just because a theme is premium, it doesn’t mean its better. Like I said before, its what you chose to do with it. You can get away with a free basic theme as long as the content is right and your business objectives are clearly understood and practiced. To really know what goes in to make a successful e-commerce store, check out my other blog - https://www.kspmbusiness.com/entrepreneur-blog/e-commerce-website-tips and take a note of the check list I put together to help you know what to put in your site.
At the end of it all, if you’ve managed to get a great mass of momentum behind your store and generate a significant return on investment, you can always reinvest into a preferred template. Just remember, you need to learn how to walk before you can run.
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